Why Boat Sharing Is the Future of Recreational Boating
- Zeth Roslund
- Sep 5
- 2 min read
Updated: Sep 6
Welcome to "What’s New" – Powered by MOXSEA

Welcome to What’s New, your go-to source for trends, news, and expert insights from the fast-growing world of boat clubs and boat-sharing platforms. At MOXSEA, we believe the future of recreational boating is shared, and we’re building the software that powers this shift. So what’s fuelling the rapid rise of boat sharing?
Top 6 Reasons Why Boat Sharing Is Booming in 2025
1. Access Over Ownership
Today’s boaters prioritise flexibility and convenience. Instead of dealing with boat ownership, maintenance, storage, and insurance, they want to simply book a boat and go.
Boat clubs offer exactly that: on-demand boating without the headaches.
2. Rising Costs of Boat Ownership
Boat ownership is expensive. Purchase costs, insurance, dockage, servicing, and winter storage all add up. Boat sharing reduces these costs by spreading them across multiple users, making boating more affordable and accessible.
3. Tech-Driven Simplicity
Thanks to platforms like MOXSEA, running or joining a boat club is easier than ever. Our white-label boat club software streamlines reservations, payments, member management, and fleet tracking all in one seamless system. Just like booking a ride or vacation rental.
4. Sustainability & the Blue Economy
Boat sharing supports environmentally conscious boating. Fewer idle boats, more efficient marina use, and smarter resource sharing contribute to a more sustainable blue economy.
5. Post-Pandemic Lifestyle Shifts
The demand for outdoor and small-group leisure experiences has skyrocketed since the pandemic. Many new boaters have stayed in the lifestyle, thanks to the accessibility of club-based boating.
6. Success of Leading Boat Clubs
Global players like Freedom Boat Club and Carefree Boat Club, and European players like Wiziboat (France), Pure Latitude (UK), and Boatfolk/Beyonder (UK) have shown that boat sharing scales successfully. Their growth proves this market has long-term potential, and it’s just getting started.
Why MOXSEA?
MOXSEA is a leading white-label software solution for boat clubs and boat-sharing businesses. We provide an all-in-one platform that makes running a modern, scalable, and user-friendly boat club simple: from the back office to the dock.
Meet Us at Cannes Yachting Festival
MOXSEA will be at the Cannes Boat Show next week to connect with clients and partners and to take the pulse of the international boat club market.
Want to meet us there? Get in touch!
Sources
NMMA 2024 Recreational Boating Statistical Abstract
Brunswick Corporation Investor Presentation 2024
McKinsey & Company – The Future of the Sharing Economy
International Maritime Organization – Blue Economy Framework 2023


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